Radio: Esoterica

Bernice Judis, manager of Manhattan's radio station WNEW, has a publicist's knack for making news with the unusual. She has spiced her programing with such off-beat shows as José Ferrer Presents Shakespeare and A Treasury of the Spoken Word, featuring recordings by Bernard Shaw and James Joyce. Last week Manager Judis began a new show called Frankly Esoteric (Sun. 10 p.m.), which she thinks will appeal to no more than 2% of WNEW's listeners. Described as "the last word in avant-garde art," Frankly Esoteric offered such noncommercial items as Gertrude Stein's The Making of Americans and a harp solo by...

Want the full story?

Subscribe Now


Get TIME the way you want it

  • One Week Digital Pass — $4.99
  • Monthly Pay-As-You-Go DIGITAL ACCESS$2.99
  • One Year ALL ACCESSJust $30!   Best Deal!
    Print Magazine + Digital Edition + Subscriber-only Content on

Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!