Cinema: Keep It Lavish

Hollywood, spurred by its success in luring moviegoers away from their TV sets, considered a new idea: take any old film story that has proved its box-office pull and i) reproduce it in gorgeous Technicolor, 2) throw in some songs and dances, and 3) make it look lavish, regardless of budget. Old favorites slated for the music and color treatment: Huckleberry Finn and Goodbye, Mr. Chips at MGM; Brother Rat and The Male Animal at Warner, What Price Glory? at 20th Century-Fox.


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