The Press: Columnists v. Editors

Are syndicated newspaper columnists worth printing? Before the American Society of Newspaper Editors in Washington last week, editors and columnists jumped into the ring to answer the question. Editor J. Donald Ferguson of the highly successful Milwaukee Journal (circ. 324,-268), who booted out all canned columns years ago, threw the first punch.

"Frankly," said he, "I think the syndicated column is one of the biggest rackets ever put over on editors . . . We wouldn't trade one experienced reporter for all the syndicated columnists we could crowd on the editorial page of the Milwaukee Journal." Any enterprising editor can get better...

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