Radio: Exploitation

For the first time, televiewers had a look this week at Mickey Mouse, Pluto, Donald Duck, Goofy and other characters in the enchanted animal kingdom created during the past twelve years by Walt Disney. The Christmas Day offering was put together by sponsor Coca-Cola in a $150,000 package called One Hour in Wonderland. Filmed in ten days at the Disney Studio in Burbank, Calif., the show had a plot line (a Christmas party on a sound stage), supporting actors (Edgar Bergen, Charlie McCarthy, Mortimer Snerd, Bobby Driscoll), a jazz band and a parcel of applauding teen-agers (including Disney's two daughters,...

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