The Press: Retreat in Birmingham

When Roy Howard moved into Birmingham, Ala. by founding the evening Post (circ. 69,963) in 1921, he did so with all the assurance of Grant in the siege of Richmond. But he found his local competition no demoralized Confederate Army. The morning Age-Herald (circ. 45,804) and the evening News (circ. 166,017), both published by C. B. Hanson Jr., made things so hot for Howard that last week he beat a strategic retreat. He folded the money-losing Post, and signed up as junior partner with the opposition (which folded the Age-Herald) in a new combined morning newspaper.

The Post-Herald, making its bow this...

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