FASHION: The Rosebud Blossoms Out

Until last week, knife-pleated nylon materials were used mainly for such carriage-trade items as $50 nightgowns. Then, Dressmaker Henry Rosenfeld, who has built up a $19 million-a-year business by making carriage-trade dresses at subway prices, put nylon to his own uses. At his spring style show in Manhattan's Russeks, he showed off an all-over knife-pleated nylon dress for $19.95—and U.S. retailers have already snapped up 10,000. Also on view was a wallpaper-print voile for $14.95, already so popular that Rosenfeld has ordered one million yards of voile, the biggest single piece-goods purchase he has ever made.

Rosenfeld had more than new...

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