Science: The Soothed Steer

Wild-eyed with fright, a herd of 33 Brahman steers bellowed into Kansas City, Mo. last week on their way to a feeding lot to be fattened for market. After an emergency call for help to K.C.'s Jensen-Salsbery Laboratories, the steers were as contented as cows in clover. The reason: Jensen-Salsbery's new animal tranquilizer made of ethyl isobutrazine (trade name: Diquel).

The cattle industry has long looked for a way to soothe cattle on the way to market. Distraught cattle pick fights with their neighbors, fret off as much as 10% of their valuable weight during the journey, cost the industry up to...

Want the full story?

Subscribe Now

Subscribe
Subscribe

Get TIME the way you want it

  • One Week Digital Pass — $4.99
  • Monthly Pay-As-You-Go DIGITAL ACCESS$2.99
  • One Year ALL ACCESSJust $30!   Best Deal!
    Print Magazine + Digital Edition + Subscriber-only Content on TIME.com

Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!