RETAIL TRADE: The Super Supermarket

"The function of the supermarket is to provide the housewife with all the necessities—for her table, her home, her family." Thus Lansing P. Shield, president of Grand Union Co., last week set forth the big goal of Grand Union. With 46 giant new stores to be opened this year, Shield will invade the provinces of the hardware and the drug stores, push forward into the catchall domain of the dime store, turn the modern supermarket into a junior self-service department store.

In the hierarchy of giant grocery chains, Grand Union, with 342 stores...

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