Publisher's Letter, Oct. 3, 1955

Dear TIME-Reader: FOR several years we have been studying new ways to improve our delivery service to those of you who get your copies of TIME from newsstands. You may be interested to learn that recently we started distributing our magazine through 734 wholesalers who are independent businessmen in cities and towns throughout the U.S.

and Canada. To do so, we joined the S—M News Co., an organization already set up to handle the relationship between member publishers and independent wholesalers, thus ending our contract with a national distributor, the American News Co.

Established...

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