Sport: Atomic Golf Balls

In one of his gloomier moments Poet T. S. Eliot predicted that Western civilization's sole enduring monuments would be "the asphalt road and a thousand lost golf balls." Not if Bart Leiper of Gatlinburg, Tenn. has his way. Leiper, a drumbeater for the local Chamber of Commerce, needed a gimmick to promote the opening of Gatlinburg's new Pigeon Forge golf course and hit on a surefire teaser: atomic golf balls. At nearby Oak Ridge he persuaded scientists to inject three golf balls with pellets of radioactive cobalt 60, happily headed home to Gatlinburg...

Want the full story?

Subscribe Now

Subscribe
Subscribe

Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!