PERSONNEL: Changes of the Week, Dec. 14, 1953

¶ Sylvester L. ("Pat") Weaver Jr., 44, was named National Broadcasting Co.'s president. A Phi Beta Kappa from Dartmouth, he became a boy wonder in advertising, was named advertising manager for American Tobacco Co. at 29. After two years' service in the Navy, he became a Young & Rubicam vice president at 40, joined NBC in 1949 as head of television. Sometimes called NBC's "thinker-in-chief," Pat Weaver thought up such programs as Your Show of Shows, Today. Already a legend in a legendary trade, Weaver talks in nonstop sentences, studs them with...

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