GOODS & SERVICES: Concentrated Milk

GOODS & SERVICES

With a splash of full-page newspaper ads, two Boston dairies started the first big sales of a new product that many dairymen think may revolutionize the dairy industry. The new product: concentrated milk, a heavy, creamy-looking milk with two-thirds of the fluid taken out.

Concentrated milk differs from evaporated and condensed milk, which are processed at high temperatures and have a cooked flavor. Concentrated milk is made under lower pressures and temperatures than the others, thus has no cooked taste. When water is added, it looks and tastes like fresh whole milk, has the same food values.

Last week Boston's...

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