Over the past quarter century, the boring mediocrity of U.S. radio has turned an estimated one-third of the nation away from its sets. A campaign to recapture this disenchanted audience was begun last January by a small band of dedicated radiomen of the National Association of Educational Broadcasters, headed by 42-year-old Seymour Siegel, director of Manhattan's city-owned station WNYC. Their bait: literate drama, good music, intelligent talks.
Lacking money, an adequate staff or network experience, Siegel began by transcribing a series of Cooper Union Forum lectures ("Ideas in Conflict," "Education v. Thought Control") with $600 donated by Cooper Union itself. He assembled...