Sport: Man with the Pink Hair

Only a few friends gathered at Cleveland's Union Terminal last week when Bill Veeck (rhymes with heck) left town. But Cleveland knew he had been there. For 3½ years, as majority stockholder and impresario of the Cleveland Indians, 35-year-old Promoter Veeck had turned the crank that gave the town its dizziest merry-go-round ride in years.

He spent money like a sailor just ashore. With an expense account of about $100,000 a year, he was the town's most avid check-snatcher and tipper, its most unflagging patron of flower shops and buyer of sparkling burgundy (which...

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