Books: Madison Avenue Macbeth

THE PRICE IS RIGHT (316 pp.)—Jerome Weidman—Harcourf, Brace ($3).

Nobody can roast tiger (two-legged, money-hungry variety) with the searing yellow flame that Jerome Weidman uses. In his first novel, I Can Get It For You Wholesale, and a sequel, Weidman barbecued some of the pin-striped denizens of Manhattan's garment district. In his latest (and sixth) novel, the tiger wears tweeds and its hunting grounds are the knotty-pine fastnesses of a Madison Avenue newspaper syndicate; but when the price is right, the beast still shows its breed.

Henry Cade was pushing 30, apparently only mildly restless...

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