Redeployment. Willys-Overland took the wraps off its civilian jeep last week. It looked just like the G.I.'s car-of -all-work.
But as a farmer's car-of -all-trades, the new jeep can pull a plow, harrow or load of hay; by means of a power take-off at the rear it can run a saw, threshing machine, or drill post holes. Slicked up, with top, side curtains, and comfortable seats, it can carry farmer & family to town. Willys expects to make 20,000 civilian jeeps this year, expects to sell them in the neighborhood of $900.
Competition. Pan American Airway's monopoly in the Pacific ran...
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