The Press: Love on a Dime

As Presidential Candidate Wintergreen had once discovered, Love was sweeping the country. On newsstands all over the U.S. last week, new-style comic books with such come-on titles as Sweethearts, Romantic Secrets, Teen-Age Romances and Young Love were outselling all others, even the blood & thunder variety. The sexy, slick-covered romance-mongers —souped-up soap operas in new wrappers—were rolling off the presses as fast as publishers could think up new names.

Love's biggest pressagent was Fawcett Publications, already a big name in the pulps (True Confessions) and adventure comics (Captain Marvel, Tom Mix)....

Want the full story?

Subscribe Now


Get TIME the way you want it

  • One Week Digital Pass — $4.99
  • Monthly Pay-As-You-Go DIGITAL ACCESS$2.99
  • One Year ALL ACCESSJust $30!   Best Deal!
    Print Magazine + Digital Edition + Subscriber-only Content on

Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!