Facts & Figures, Apr. 11, 1949

Records. The phonograph record industry's war blew hotter. RCA Victor put on sale its new record players and seven-inch unbreakable 45 r.p.m. record (at 69¢ for "pops" and $1 for classics). Columbia Records, Inc. met the new competition. It cut the prices of conventional shellac records. Columbia, already doing nicely with its "long-playing" record and attachment, reduced twelve-inch classics from $1.25 to $1, twelve-inch popular songs from $1 to 85¢, ten-inch pops from 75¢ to 60¢.

Watches. The Waltham Watch Co., which closed three months ago when it ran out of cash...

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