A Letter From The Publisher, Oct. 4, 1948

To those of you who happened to drop into the reception room of the TIME & LIFE Building a few weeks ago and, perhaps, mistook it for a grocery store or a bargain basement, the following explanation is probably overdue. At any rate, the reception room looks that way only once a year.

The occasion for its bucolic setting and display of fruits, vegetables, paintings, canned goods, baked goods, flowers, etc. was TIME Inc.'s seventh annual Country Fair—an event that has come to mean a good deal to us here as a way of...

Want the full story?

Subscribe Now

Subscribe
Subscribe

Get TIME the way you want it

  • One Week Digital Pass — $4.99
  • Monthly Pay-As-You-Go DIGITAL ACCESS$2.99
  • One Year ALL ACCESSJust $30!   Best Deal!
    Print Magazine + Digital Edition + Subscriber-only Content on TIME.com

Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!