"Wildcats" (unscheduled passenger lines) were digging their claws into the regular airlines. They were particularly sharp on the profitable New York-Los Angeles run. By last week a dozen wildcatters were hauling some 2,500 passengers weekly on the transcontinental run, grossing an estimated $10 million a year.
In one day's issue of the New York Daily News, ticket agencies representing the wildcats (for commissions as high as 20%) ran five different ads for cut-rate "air coach" flights to the West Coast. In Los Angeles, eight agencies were advertising. Prevailing rate: $99 plus tax (35% cheaper than the scheduled airlines' fare).
Chance to Purr....
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