Radio: Howdy

Television, always solid with sport fans, has proved that it can also score a hit with youngsters. NBC's "Howdy Doody," a lop-legged, mop-wigged puppet with a Snerdish grin, is the children's special delight.*

Having recently decided to run for President, Howdy adds a new "thingumajig" to his platform each week from viewers' suggestions (samples: cut-rate banana splits, more pictures in history books, free circus and rodeo admissions). Last week Howdy announced that he would send campaign buttons to any child who wrote in. Two days later, the first order of 5,000 buttons had been exhausted, and requests were still arriving by the...

Want the full story?

Subscribe Now

Subscribe
Subscribe

Get TIME the way you want it

  • One Week Digital Pass — $4.99
  • Monthly Pay-As-You-Go DIGITAL ACCESS$2.99
  • One Year ALL ACCESSJust $30!   Best Deal!
    Print Magazine + Digital Edition + Subscriber-only Content on TIME.com

Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!