In the rubber industry, it was almost like the bad old times. Goodyear Tire & Rubber Co., U.S. Rubber Co. and Firestone cut their tire prices about 10% last week to meet a price cut by B. F. Goodrich Co. This brought the cost of a 6.00 x 16, the most popular tire size, down to $14.40, slightly under the 1941 price. To make things worse for tiremen, independent dealers slashed their prices as low as $11.38 by trimming their normal profit of 25 to 30% down to 10% or less. The reason was simple: there were just too many...
To continue reading:
or
Log-In
