Now or Never

The only thing the Government wants U.S. citizens to hoard — is begging them to hoard — they will not hoard is coal.

The situation is so serious that Leon Henderson & Co. have put on a campaign: ''Buy Coal Now"— or maybe never. Main reason is an impending shortage, not of coal but of transport: railroads, now carrying fuel because of submarine attacks on shipping, will be too busy next fall, when the huge grain crops and war shipments must be moved, to move coal.

To insure warm U.S. houses next winter, Henderson & Co. also advise immediate conversion...

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