There are any number of things which can make publishing an immensely unprofitable business. One big one is to have the cost of paper rise (many a U. S. publisher felt the pinch when newsprint rose from $42.50 to $50 a ton in 1938). Another is curtailed advertising. A third, most dangerous in the long run, is losing the confidence of the public. Last week British publishers were squeezed in all three directions.
Newsprint. The pre-war price of newsprint in Great Britain was £11 55 a ton. Immediately after war began it jumped to £17. Last week, at £21 108 ($86), newsprint's...
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