The Press: Nowadays on Main Street

Three giant Sunday supplements blanket U.S. newsstands and front porches every week. But the blanket is full of holes; for small dailies and weeklies there is no mass-produced American Weekly, This Week or Parade. Last week a new supplement got ready to cover these journalistic bare spots. Nowadays, which will start in the fall, has already signed up 305 Midwest papers with a total circulation of 824,000.

The young man behind Nowadays has never held a newspaper job, but he has newspapering in his blood. Gangling (6 ft. 4 in.) K. (for Knowlton) Lyman Ames, 28, is a grandson of the famed...

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