The Press: X Marks Its Spot

For more than a year, 27 people had worked on a magazine that never came out. Curtis Publishing Company's "X" was to be a LIFElike picture magazine, with the Satevepost millions behind it. Last week Curtis President Walter D. Fuller notified X-men that, because of "production difficulties," the project was being abandoned for at least three years, and perhaps forever. Paper and press-time were hard to find.

Of the postwar crop of magazine hopefuls, that left only one big one still budding: Marshall Field's U.S.A., a sort of New Dealing Satevepost, which hopes to reach the stands this fall.

...

Want the full story?

Subscribe Now

Subscribe
Subscribe

Get TIME the way you want it

  • One Week Digital Pass — $4.99
  • Monthly Pay-As-You-Go DIGITAL ACCESS$2.99
  • One Year ALL ACCESSJust $30!   Best Deal!
    Print Magazine + Digital Edition + Subscriber-only Content on TIME.com

Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!