Radio: How to Make Money

Trying to sell books on the prairies of western Canada was getting Jack Kent Cooke no place. He awoke one cold morning, after a miserable night's sleep in his auto, and made a passionate resolution to make some money.

First, he shifted from literature to soap. Then, just as he was getting to be a pretty good soap drummer in northern Ontario, he met a man who owned a little string of radio stations. Cooke knew nothing about the radio business, but he talked himself into a job. A few months later he was...

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