Who Will Sit It Out?

The U.S. citizen most likely to go to the polls next Nov. 7 is an upper-income Northern male. He is college-educated and over 40, Catholic or Jewish in religion. About one-third of the people eligible to vote, enough to swing the election, will not go to the polls. Such are the predictions made by two Denver National Opinion Research Center pollsters, Gordon M. Connelly and Harry H. Field, writing in the Summer issue of Public Opinion Quarterly.

Their prediction was based on the 1940 election, in which:

ΒΆ 76% of those over 40,...

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