The Press: New Jockey

Not every owner of a horse rides it himself in hunt meetings; not every owner of a magazine personally sees each issue to press. Horseman & Publisher Richard Ely Danielson, principal owner of the aristocratic Sportsman (monthly) has found the details of active editing too confining. He has hired as managing editor youthful Daniel Rochford. From the Rumford Press at Concord, N. H. last week rolled the first Sportsman prepared by Managing Editor Rochford.

Two alterations were conspicuous in the June issue. The cover design was simplified. The name and personality of Editor Danielson were made more prominent. Under his signature appears...

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