Business & Finance: Hot Tip

If a Power in Wall Street stops to chat with his favorite newsboy and lets fall a hint that such and such a stock is cheap at the current market price, the newsboy has what is known as a "sure thing." If the boy generously lets a traffic policeman in on the secret, he unburdens himself of a "hot tip." If the policeman hesitates to act on the tip, decides first to read How to Invest Money Wisely, by John Moody, he is given the benefit of "financial counsel."

"Sure things" and "hot tips," while still plentiful, carry light weight with sophisticated...