In a small shop near Manhattan's Co lumbus Circle last week, a few dozen workmen labored overtime, winding coils and wiring circuits for hand-built radio-phonographs.
Business had never been so good; they were twelve weeks behind orders. The Fisher radio-phonograph had sold mostly by word-of-mouth advertising. The New York Times has repeatedly turned down a Fisher ad which called it the "world's best" machine; last month, surveying the field, FORTUNE said it for Fisher.
Said FORTUNE: "The Fisher sells for less than the big-name 'quality' sets and, by ordinary standards, it is worth a good deal more. It reproduces the soft, small tones...