MOVIES: Profit through Loss

William Loss never expected to go into the movie business. But as a financial analyst with Manhattan's H. Hentz & Co. and a director of Citizens Traction Co., he often noticed another entry in the "Ci" columns: Cinecolor Corp., a company which processes color movie films. As the stock crept from 4¢ a share toward $1, he noticed Cinecolor more & more.

Color photography was not new (books had been written on it in 1855). But only one company, Technicolor Inc., had produced it successfully for the movies. Now Technicolor had a virtual...

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