Business: Soap Facts

Soap is famed. It has a magazine named for it and has limericks written about it,*but until this week no one apparently had ever fully investigated world soap statistics. This week Soap, a monthly magazine, publishes what it claims is the first such survey. Among its findings:

¶ World production: 10,000,000,000 Ib. per year (of which the U. S. makes and uses about one-third).

¶Per capita consumption: U. S. 25 Ib.; The Netherlands 24 Ib.; United Kingdom 20 Ib.; Japan 7 Ib.; Brazil 6.8 Ib.; world average 6.6 Ib.; Russia 5.7 Ib. (compared to...

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