With the U.S. spending billions for defense, radio last week dedicated a great deal of time and money for tribute. The occasion was the start of the tenth year of big-time broadcasting for silver-haired, jello-jowled Comedian Jack Benny, No.1 U.S. radio entertainer. The tribute, carefully prepared by a hard-working phalanx of publicists, was about the biggest thing of its kind radio had ever seen.
To prepare U.S. radio listeners for a week during which it became difficult to tune in without hearing Benny hailed or Jell-O joshed, Variety had published a Benny issue,...
To continue reading:
or
Log-In