It is an immutable law of the air waves that the cost of radio entertainment varies inversely with the rise of the thermometer. Busy last week with summer substitutes for top-flight shows were NBC, CBS, MBS, many an advertising agency.
Filling in for Fibber McGee and Molly last year, blind Pianist Alec Templeton made such a hit that he was signed by Alka-Seltzer in September. Last year The Aldrich Family, after a spell on Kate Smith's show, substituted for Jack Benny, wound up with a winter spot of its own.
This summer The Aldrich...
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