Business & Finance: Spectacular

Eleven years ago an enterprising University of Florida student named Douglas Leigh bought all the advertising space in the college yearbook for $2,000, promptly resold the space for $7,000. In 1930, when he was down to the last $9 of this fat profit, he arrived in Manhattan to hunt a job. Though modest, soft-spoken Douglas Leigh hoped to work for Batten, Barton, Durstine & Osborn. he was unsuccessful, instead landed a job with General Outdoor Advertising Co., Inc., for which in three years' time he became a top-notch salesman. But dis gruntled...

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