Six months ago St. Louis was one of the worst one-week stands in the U. S. But last fall 586 St. Louisans, from Mayor Bernard Francis Dickmann down, joined a subscription group, the Playgoers, guaranteed basic audiences for touring companies. By last week ten good plays had been royally received in St. Louis, eight more were coming. Showmen checked up, agreed that St. Louis had become the road's best host.
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