Business: Free Love

Last week the 75th anniversary of the opening of the first transcontinental telegraph line in the U. S. was dutifully observed by Western Union Telegraph Co. While replicas of the old Morse instruments clacked before a microphone, while historians recounted the wire-stringing from Sacramento to Omaha that finally joined East and West in 1861, Western

Union announced a sentimental addition to its service. To keep the word "telegraphically alive," LOVE may henceforth be added free to any of Western Union's 554 ready-written messages.

Like most other Western Union epistolary innovations in the past...

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