Press: Macfadden's Family

HE WAGES WAR ON WEAKNESS

How A Puny Orphan Through His Own Winning Fight For Strength, Developed the World's Most Vital Editorial Technique.

Back in the nineties a pamphlet appeared—a circular, nothing more—recom-mending an exerciser owned by an obscure health enthusiast named Macfadden. On it were emblazoned the words, "Weakness a Crime: Don't Be a Criminal!" . . . In this humble beginning, the world first met the editorial technique of Macfadden. . . . Few people think of Macfadden as the great editor. The world knows Macfadden, the crusader, because of his...

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