Business & Finance: Insurance & Presidents

Last week was U. S. Life Insurance Week, the third that that statistical indus-try has celebrated. Its slogan: "The sooner you plan your future, the better your future will be." Its symbol: a black owl with the words BE WISE emblazoned on its breast. About $200,000 was spent in advertising to make U. S. citizens worry about death or old age, and thousands of insurance men gathered in hundreds of groups to cheer for the law of probabilities, foundation of all insurance.

They also could, and did, cheer for life insurance's Depression record. During...

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