It looked last week as if Harvey Samuel Firestone had acquired a new spear for his running joust with the mail-order tire. To Harvey Firestone, an embattled individualist, all the woes of the rubber world are compressed in the cheap tires which his three big competitors Goodyear, Goodrich and U. S. Rubber manufacture but which the mail-order houses (and a few chainstores) sell under their own brand name (TIME, April 10). Harvey Firestone's spears in the past have been price-cuts and letters to his stockholders impaling his Akron neighbors. This time...
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