Business: Coalition

In the advertising business it was a big event when last week the firm of Lord & Thomas (Chicago, Manhattan, Los Angeles, San Francisco and London) merged with that of Thomas F. Logan Inc. (Manhattan) to form the firm of Lord & Thomas and Logan. It was a wedding of one of the oldest members of the Fifth Estate with one of the youngest; of the popularizer of many famed household commodities with the interpreter of many huge public service and transportation corporations. It was the formation of one of the largest advertising...

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