Business: Standard Oil

In 1911 the Standard Oil Co. was broken up into its constituent companies. It was an illegal combination in restraint of trade in the Government's eyes, but in the minds of the public it was more than that— a bugaboo for its enormity. That was the day before Babbitt could digest with equanimity huge business transactions retailed in his breakfast journal. Now he has become so used to big figures that he merely glances at the digits in the millions column and lets the remaining zeros trail in the fringe of consciousness.

Last week Chairman George H. Jones and President Walter...

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