Business: Personnel: Oct. 15, 1934

Last week the following was news:

While thumping for the New Deal fortnight ago before 10,000 Iowans at Iowa City, Son James Roosevelt referred quippishly to "that most convenient of books," the mail order catalog. Mail order companies have been the chief corporate beneficiaries of New Deal largess to the farmer. The printing industry has also gained.

Last week W. F. Hall Printing Co., which prints catalogs for Sears, Roebuck, Montgomery Ward and other direct-by-mail houses, made Hadar Ortman its president. Robust, apple-cheeked, curly-haired, 36, he will...

Want the full story?

Subscribe Now


Get TIME the way you want it

  • One Week Digital Pass — $4.99
  • Monthly Pay-As-You-Go DIGITAL ACCESS$2.99
  • One Year ALL ACCESSJust $30!   Best Deal!
    Print Magazine + Digital Edition + Subscriber-only Content on

Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!