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NOMA OF JAPAN—Seiji Noma—Vanguard ($3.75). Dai Nippon Yubenkai Kodansha, founded in 1910, is the leading publishing house of Japan. Its nine magazines comprise some 70% of the total Nipponese output. In book publishing it is the birthplace of mass production in Japan with best sellers passing the million mark. Founder Seiji Noma has been compared to Newnes, Northcliffe, Hearst, Curtis. Since 1930 he has been head of the Tokyo Hochi Shimbun ("Intelligence Newspaper"), oldest and one of the most influential Japanese dailies. This book is his autobiography, written in...
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