Early next month when all automobile makers begin exhibiting their new cars in 1934's motor shows, Henry Ford will not be among them. He does not exhibit at such shows. But last week he invited a bevy of newshawks to his engineering laboratory at Dearborn, to the Dearborn Inn, served them lunch with beer, showed them his 1934 model.
Thus did Henry Ford break precedents. He and Edsel Ford do not drink beer and he has never permitted his employes to drink or smoke. Second innovation was to show his new model ahead of other...
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