Quick as the turn of a dial is the process by which Radio makes its own artists. Oldtime success stories seem slow and labored compared with the meteoric rise of moonfaced Morton Downey, who has earned $4,500 a week with his ballading ever since young President William Samuel Paley of Columbia Broadcasting System used him to lure Camel's cigaret advertising from National Broadcasting Co. Kate Smith's story is another one based on tobacco. Her 240 Ib. and an easy, tricky way of singing had scarcely identified her with musicomedy when La Palina cigars...
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