Sundry measures of price reduction have been tried, without signal success, with the purpose of lifting aviation out of its economic morass. Last week heroic methods were proposed by Erie P. Halliburton, president of Southwest Air
Fast Express ("SAFE" lines) operating passenger routes in Oklahoma, Kansas, Texas.
Mr. Halliburton offered to buy 1,000 trimotored Ford monoplanes "or their equivalent in performance," to establish a nation-wide network of passenger air lines to make people fly. The first 100 planes, he said, were to be delivered at the rate of two per week, at $20,000...
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