Even more profitable than advertising space bought in newspapers is publicity slipped into news columns. From the Association of American Soap & Glycerine Producers, meeting in Chicago last week, went press despatches telling that three billion pounds of soap are used annually in the U. S., that "two or three times a week is the bath average where tubs are installed."
Because this item was widely used, members of the Association were happy. No association of doctors or fussy housekeepers, the Soap Association is composed of powerful soap manufacturers who control about 80% of U. S. production,...
To continue reading:
or
Log-In
