Business & Finance: Durant Drama

In April 1927, William Crapo Durant, founder and for two terms controlling power of General Motors, bought advertising space in the daily newspapers, published therein the statement that he had resigned from several directorates to devote his full time and attention to Durant Motors Inc.

Last week William Crapo Durant called to Manhattan 500 Durant dealers and distributors. "First," said he, ''Do you believe in W. C. Durant?" Five hundred men rose up, boomed loyally: "Yes." "Second, do you believe that W. C. Durant would be unfair or unjust ... to men who...

Want the full story?

Subscribe Now

Subscribe
Subscribe

Learn more about the benefits of being a TIME subscriber

If you are already a subscriber sign up — registration is free!